Mark Cuban (Dallas Mavericks owner & entrepreneur) thinks Viacom will win its $1 billion lawsuit against Google / YouTube.

Google may not know it, but they have already lost. They will lose this case if its fought to the end, and whatever moral victories they may be able to gain in a legal battle or settlement will be ripped from them when the DMCA (Digital Millenium Copyright Act) is changed.

Then they will still have to negotiate with copyright owners to get their content. THe entertainment industry may not be great at many things, but getting copyright law changed to meet their expecations is one thing they are better than any one at.

From Mark Cuban’s blog.


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